Rooted in the Hatch Valley

The mark of
real Hatch chile.

A place. A promise. A chile like no other. Our seal verifies that your chile comes from the Hatch Valley of New Mexico.

Independent verification. Confidence in every harvest.

Rows of green chile plants with the New Mexico mountains in the distance
Where it all begins Hatch Valley, New Mexico

The placeHatch Valley grown

The promiseIndependently verified

The standardRenewed every season

A mark you can trust

Small seal.
Meaningful promise.

The Certified Hatch seal connects the chile you buy to the place it was grown.

  1. Origin verified.

    Chile is grown within the recognized Hatch Valley growing region, confirmed through sourcing documentation we review.

  2. Annual accountability.

    Certification is renewed each season. Producers must demonstrate continued compliance, not just earn a one-time badge.

  3. A promise to consumers.

    When you see our seal, you can trust the chile was genuinely grown in the Hatch Valley of New Mexico.

From the field to your table

Know what’s
in your bag.

Authenticity should be easy to check. Here’s where to start.

  1. Look for the seal printed on the package.
  2. Find the producer in our certified directory.
  3. Match the name and check the certified-through date.
Explore the directory

Protecting our place of origin

A place worth
protecting.

The Hatch name is recognized worldwide. Behind that name are the families who farm this valley, and the land that gives their chile its character.

Certification gives honest producers a way to prove their origins, and gives buyers a clear, verifiable way to know the chile they buy genuinely comes from the Hatch Valley.

Why protecting the name matters